Dermatology
SEO Case Study

Url

www.premierderm.org

Campaign

Website design, keyword research, onsite website optimization techniques

Time Frame

30 days

Company Background

Premier Dermatology is a skin care center located just outside the Boston area.

Challenge

The medical space, primarily the dermatologist niche, is very competitive especially in tier 1 cities like Boston where this client is located.

Initial challenges:

  • No onsite SEO
  • A one page website
  • A one page website
  • SEO nuts & bolts of the site needed tweaking
  • No visible keywords on the site
  • Very light on content

Web Design & Onsite SEO Strategy

Our primary goal was to increase the foot print of the website. This client had a lot of services and to really create a large digital foot print good for SEO we built out each service on its own page.

We first crafted a sitemap for every service they offer then wrote SEO optimized copy for each service which really resonated well with Google.

1

Keyword Research

2

Alt tag optimization

3

XML Sitemap creation

4

SEO copy

5

Content optimization

6

Image URL structures

7

Interlinking recommendations

8

Expanded Sitemap

SEO Results

Within 30 days these are the results we recorded:

  • 78 new keywords on page 1 of Google
  • 25 new Google Maps Listings

Need Help With Your Digital Marketing?

Submit Your Info and We’ll Work Up a Custom Proposal

    Your Name

    Your Email

    Website

    Comment

    Case Studies

    Read More
    Read More
    Read More
    Read More

    Our Testimonials

    Load All
    Julian Cuestas
    Great experience! Helped us get more visibility on our business. Great to do business with. Thank you!
    Response from the owner:Thanks! You hands down have the coolest barbershop I've ever seen.
    laurie Ellison
    If you’re searching for a marketing agency that goes above and beyond to deliver outstanding results, Brandignity is the perfect choice. Highly recommended!
    Response from the owner:Thank you for the kind words!
    Trent Sanders
    We have worked with Brandignity for almost 20 years this April. The best thing about this company is that I trust Mac 100%. He will tell you when he feels confident, and tell you when you have challenges in your market. We are an agency that doesn't focus on a niche, so I've seen results in many markets for SEO/SEM/site design/etc. Thanks for all of your support over the years, Maciej...always a pleasure. One light!
    Response from the owner:Thanks, Trent! This is definitely our favorite white label partnership we have ever had.
    Caitlyn Anderson
    Fast and quality work! Would recommend to family, friends, and co-workers without hesitation.
    Response from the owner:Thank you!
    Mike Swanson
    Brandignity took my old, dated Website and modernized it. They are responsive and put technical matters in terms that non-experts like me can understand. I'm very pleased with their products and services.
    Response from the owner:Thanks Mike! It was a fun project for sure.
    Angela Wilson
    Maciej and his team always come up with great blog titles and info. They are consistently running reports to track website visits, growth etc.
    I don’t know anything about SEO but they are happy to explain everything and patient with me trying to understand it.
    Highly recommend!
    Response from the owner:Thanks Angela!
    april mitchell
    Brandignity is amazing!!!! I highly highly recommend their services. Their design team is amazing. They launched my website and I organically recieved calls after their amazing design job and their SEO efforts
    Response from the owner:Thank you! It was a pleasure working on this project.
    Yemi Olofin
    Our website hit a wall.we contacted Brandignity and within few hours they fix it! Am glad i work with them they are very dependable and reliable.Great people to work with!
    Response from the owner:We knew where to look pretty quickly. Glad we can help!
    Ademola Adewuyi
    They helped me out when I was about to give up on my project. They are very reliable.
    Response from the owner:Thank you!